My Second News Release to Real Estate Associations

News Release. Real Estate Marketing to Foreign Buyers on Amazon

For Immediate Release:

Two new parts have been added to the *E-Series: How to Beat Your Competition Selling Real Estate to Foreign Buyers* on Amazon at http://www.amazon.com/author/olgakellen . The E-Series will eventually summarize All-One-Has-to-Know to successfully market and sell real estate to international buyers. Each e-book centers on a particular aspect of marketing and selling properties to international buyers.

The e-book *How to Be the First on Foreign Google* is about attracting foreign visitors to your property online - the more the better. It covers the basics, educates in major internet tools, gives the general ideas in the internet traffic building and answers the following important questions:

* Why to be on the foreign internet is a must for your marketing?

* How to be found and seen on the foreign internet?

* What are Search Engine Optimization (SEO) and Pay-Per-Click (PPC)?

* How to promote your property foreign website?

* What is better: Your own website or ads on real estate portals?

* How to be the first on Google in any language?

The e-book *How to Convert Foreign Internet Visitors into Real Estate Buyers* is about the art and science of converting online visitors into buyers. It discusses the following significant for your success issues:

* How to convert internet visitors into actual buyers; 

* How to find and organize the content for your property foreign website;

* How to attract more foreign buyers by a property video;

* Search Engine Optimization (SEO);

* What is your Unique Selling Proposition (USP)? 

* How to save on high quality translations.

All of the already published books of the E-Series are on Olga Kellen’s Amazon Author’s page: http://www.amazon.com/author/olgakellen . (The new ones will be added in the near future.)

One can read these Amazon Kindle e-books on any device (laptop, desktop, iPhone, iPad, etc.) with a free Kindle application that can be downloaded from Amazon for any and all types of devices.

# # #

--

Sincerely,

Olga Kellen,

"Tap Russian markets with my help!"
English - Russian Translator,
Associate member of ATA,

Author of "Selling to Foreigners" E-Series

ph: 613-422-5625
email: olga @ english-and-russian.com
web: http://www.english-and-russian.com

Amazon Kindle Unlimited

I'm a new Amazon Kindle publisher with the *E-Series: How to Beat Your Competition Selling Real Estate to Foreign Buyers* at http://www.amazon.com/author/olgakellen

There is a program offered to publishers called Kindle Unlimited to which publishers can subscribe. The program allows Amazon readers who pay monthly subscription fees to Amazon to download any book that is in the program free of charge. Publishers are getting paid for the number of pages that were actually read, and the source of such payments is some fund created from the subscription fees.

Amazon makes this program attractive to the publishers saying:
"Here are some examples of how it would work if the fund was $10M and 100,000,000 total pages were read in the month:

The author of a 100 page book that was borrowed and read completely 100 times would earn $1,000 ($10 million multiplied by 10,000 pages for this author divided by 100,000,000 total pages)."

Looks good? Pays approximately 10 cents per page read... Of course, I'm in!

Then I started seeing payments like 20 cents on my Amazon reports and thought: what is that? was somebody so unhappy with my text that they stopped reading after 2 pages??? NO!!!

I went digging through Amazon forums and discovered from other authors that in reality payments per page to publishers in the program are about one half of a cent instead of 10 cents!

So, as you already guess, I'm out as soon as my mandatory 3 months in the program to which I signed are over!

If you are a subscriber to Kindle Unlimited, hurry up to download my e-books on international real estate sales free http://www.amazon.com/author/olgakellen , later on they will be available only for buying...

News Release for Real Estate Associations

Here's my simple up-to-the-point News Release about my new publication "E-Series: How to Beat Your Competition Selling Real Estate to Foreign Buyers" that I'm sending to Real Estate Associations (hoping they'll spread the word among their members):

For Immediate Release:

The new *E-Series: How to Beat Your Competition Selling Real Estate to Foreign Buyers* has been started on Amazon. The E-Series will eventually summarize All-One-Has-to-Know to successfully market and sell real estate to international buyers. Each e-book centers on a particular aspect of marketing and selling properties to international buyers.

All of the already published books of the E-Series are on Olga Kellen’s Amazon Author’s page: http://www.amazon.com/author/olgakellen . (The new ones will be added in the near future.)

The E-Series so far consists of the following four books:

Book 1. *How to Find the Best Foreign Realtors and Make Your Offer of Cooperation in Sale Irresistible to Them* is a complete guide for marketing and selling international properties with the help of foreign realtors.

Book 2. *How to Efficiently Advertise Your Property for Sale Internationally* is about the option of selling properties by marketing directly to potential foreign buyers and conveys the best cost-effective ways of direct advertising to the general buying public in a foreign country where you want to find a buyer for your property.

Book 3. *How to Sell Real Estate to the Russians* is the expert advice for realtors, developers and private property sellers from all over the world who are looking specifically for the Russian buyers to broaden their buying pool and thus improve their real estate sales.

Book 4. *How to Plan and Budget for Success in International Property Sales* is about creating the most cost-effective marketing plan based on any marketing budget for any property for sale to the foreign real estate buyers.

More e-books on the topic of international real estate sales will be added in the near future to http://www.amazon.com/author/olgakellen .

One can read these Amazon Kindle e-books on any device (laptop, desktop, iPhone, iPad, etc.) with a free Kindle application that can be downloaded from Amazon for any and all types of devices.

# # #

I know that the text is not up to the standard press release that one sends to media - some parts are omitted by choice as I only want to supply the important information for realtors, not entice somebody into writing an article or something... We'll see how it'll work or will it work;-)

Looking for Book Reviewers in the field of international real estate

For a limited time from April 16th to April 20th, 2016 I'm running a promo on Amazon: my e-book *How to Plan and Budget for Success in International Property Sales* is FREE to download during these 5 days only.

I do this to gather opinions, reviews, comments and questions on the content. Thanks for your input!

You can post a Customer Review on Amazon or contact me directly through my website http://www.english-and-russian.com/ with your opinion piece.

Here's the Amazon link to download: http://www.amazon.com/Budget-Success-International-Property-Sales-ebook/dp/B01CZ1K0XI/ref=asap_bc?ie=UTF8

--

Sincerely,

Olga Kellen,

"Tap Russian markets with my help!"
English - Russian Translator,
Associate member of ATA,

Author of "Selling to Foreigners" E-Series
ph: 613-422-5625
email: olga @ english-and-russian.com
web: http://www.english-and-russian.com

8 years later... an update

It was lots of fun to write this blog 8 years ago... I was new on LinkedIn and still rather new in the self-publishing arena, and this blog was about these two adventures.

Many things have happened since then:

- My LinkedIn profile http://www.linkedin.com/in/olgakellen is still alive and well, but long ago I stopped doing anything to specifically grow my network as at some point it had taken care of itself. I've got several marketing and translation clients from LI, but do not spend time on the site anymore.

- 8 years ago I started my professional translation website http://www.english-and-russian.com/ and that was the reason that I abandoned anything else and applied all my time and efforts to this project. Pretty soon the site turned its course and became a marketing-to-Russians venue with the accent on selling international real estate to Russian buyers: http://www.english-and-russian.com/find-russian-buyers.html . The site got up to the top positions in Google for the keywords like "Russian buyers", "Russian brokers", "Russian real estate agents" and other similar terms.

- Having acquired lots of experience in international marketing of real estate and written lots of texts in this business area I just recently started to sort it all out and create e-books on various topics in the field: http://www.english-and-russian.com/foreign-investors.html .

- So, we may actually say that I'm back to self-publishing, this time on Amazon Kindle: http://www.amazon.com/author/olgakellen . This is the new *E-Series: How to Beat Your Competition Selling Real Estate to Foreign Buyers*. The E-Series will eventually summarize All-One-Has-to-Know to successfully market and sell real estate to international buyers. Each e-book centers on a particular aspect of marketing and selling properties to international buyers.

- The E-Series so far consists of the following four books (click on each cover image to go to the books' Amazon pages):

Book 1. *How to Find the Best Foreign Realtors and Make Your Offer of Cooperation in Sale Irresistible to Them* is a complete guide for marketing and selling international properties with the help of foreign realtors.

Book 2. *How to Efficiently Advertise Your Property for Sale Internationally* is about the option of selling properties by marketing directly to potential foreign buyers and conveys the best cost-effective ways of direct advertising to the general buying public in a foreign country where you want to find a buyer for you property.

Book 3. *How to Sell Real Estate to the Russians* is the expert advice for realtors, developers and private property sellers from all over the world who are looking specifically for the Russian buyers to broaden their buying pool and thus improve their real estate sales.

Book 4. *How to Plan and Budget for Success in International Property Sales* is about creating the most cost-effective marketing plan based on any marketing budget for any property for sale to the foreign real estate buyers.

- The time has come to start MARKETING my new babies and this is fun again.

--

Sincerely,

Olga Kellen,

"Tap Russian markets with my help!"
English - Russian Translator,
Associate member of ATA,

Author of "Selling to Foreigners" E-Series
ph: 613-422-5625
email: olga @ english-and-russian.com
web: http://www.english-and-russian.com

Book Review: "Let's Connect" by Ajay Jain

The book's subtitle Using LinkedIn to get ahead at work shows exactly what it is all about.

The 200-page book is better than a regular manual on how to use technical features of LinkedIn, the most successful professional networking site nowadays. (Such manuals can get outdated even before their publication date I believe, as the technology is being developed very fast)

The author put together LinkedIn members' best experiences and collective wisdom in the chapter Ten Ways to Get LinkedIn to Work for You as follows:

-Your Ever Expanding Rolodex

-LinkedIn Answers: a Global Focus Group

-Networking Plus

-Branding and Marketing Yourself

-Hiring People

-Finding a Job You Love

-Finding Vendors and Service Providers

-Running Background Check

-Entrepreneurs: Get Opinions and Investors

-Selling and Brand Building

The LinkedIn professionals cited throughout the book range from the experienced and famous as Guy Kawasaki, the best selling author and columnist, to new members as yours truly, Olga Kellen ;-)

It reflects the fact that the book is helpful for everyone, as really LinkedIn is, in developing one's career, getting contracts and professional contacts.

"Do you want to be Linked In or Linked Out? The choice is yours", as the author suggests in his introductory chapter.

The Let's Connect: Using LinkedIn to get ahead at work by Ajay Jain's website: http://www.techgazing.com/linkedin/

http://www.linkedin.com/in/olgakellen

One Year on LinkedIn

It was about a year ago when I discovered LinkedIn and started my profile. I had been active on LinkedIn for about 8 months in 2007 and then became busy with some offline stuff in 2008 and was not be able to answer questions and communicate on LinkedIn as much as I used to. Hope to be back though ;-)

What happened during my LinkedIn absent time? My first degree connections number stayed more or less the same, as I used to make new connections mostly through answering those questions on LinkedIn that were within the scope of my expertise.

Nevertheless my network grew by approximately 1,000,000 members (!) in 4 months of my "LinkedIn laziness" because my connections continued to acquire new connections of their own. So, LinkedIn really works while you are asleep! So far, I'm connected to 5,000,000 professionals worldwide.

http://www.linkedin.com/in/olgakellen