Three months ago I became a POD Lulu self-publisher (see my post of Oct. 1st) with a goal in mind - to prove that there will be no book sales without my own marketing and promotion. Here's my booklet available in print and as a download: http://www.lulu.com/content/1233344
It is a how-to on one of the hottest topics today; it appeals to the right niche of 25 million readers, the price is right - not too low, not too high; keywords are right too; seems like no problem to sell? (Please remember that I deliberately haven't done any book promotion)
How many sold? One...
My Lulu Sales Rank is 71,754 ... What does it mean?
As Lulu explains on their website:
"What does the Lulu sales rank mean?
Similar to sales ranking lists at leading bookstores and news outlets, Lulu determines the top sellers based on monetary amounts rather than number sold. (Lulu feels that authors whose books cost $19.95 shouldn't have to compete head-to-head with creators who give their content away.)"
There are about 1.2 million of Lulu books, among all of them some are priced in the same common range as mine - I guess they make about 80% which means I compete with about 1 million books.
So, among 1 million books I have the sales rank of 71,754 with one sale only... which means that over 90% of other books do not sell even one copy???
Anybody willing to correct my math? Welcome to leave a comment then...
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