Looking for Book Reviewers in the field of international real estate

For a limited time from April 16th to April 20th, 2016 I'm running a promo on Amazon: my e-book *How to Plan and Budget for Success in International Property Sales* is FREE to download during these 5 days only.

I do this to gather opinions, reviews, comments and questions on the content. Thanks for your input!

You can post a Customer Review on Amazon or contact me directly through my website http://www.english-and-russian.com/ with your opinion piece.

Here's the Amazon link to download: http://www.amazon.com/Budget-Success-International-Property-Sales-ebook/dp/B01CZ1K0XI/ref=asap_bc?ie=UTF8

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Sincerely,

Olga Kellen,

"Tap Russian markets with my help!"
English - Russian Translator,
Associate member of ATA,

Author of "Selling to Foreigners" E-Series
ph: 613-422-5625
email: olga @ english-and-russian.com
web: http://www.english-and-russian.com

8 years later... an update

It was lots of fun to write this blog 8 years ago... I was new on LinkedIn and still rather new in the self-publishing arena, and this blog was about these two adventures.

Many things have happened since then:

- My LinkedIn profile http://www.linkedin.com/in/olgakellen is still alive and well, but long ago I stopped doing anything to specifically grow my network as at some point it had taken care of itself. I've got several marketing and translation clients from LI, but do not spend time on the site anymore.

- 8 years ago I started my professional translation website http://www.english-and-russian.com/ and that was the reason that I abandoned anything else and applied all my time and efforts to this project. Pretty soon the site turned its course and became a marketing-to-Russians venue with the accent on selling international real estate to Russian buyers: http://www.english-and-russian.com/find-russian-buyers.html . The site got up to the top positions in Google for the keywords like "Russian buyers", "Russian brokers", "Russian real estate agents" and other similar terms.

- Having acquired lots of experience in international marketing of real estate and written lots of texts in this business area I just recently started to sort it all out and create e-books on various topics in the field: http://www.english-and-russian.com/foreign-investors.html .

- So, we may actually say that I'm back to self-publishing, this time on Amazon Kindle: http://www.amazon.com/author/olgakellen . This is the new *E-Series: How to Beat Your Competition Selling Real Estate to Foreign Buyers*. The E-Series will eventually summarize All-One-Has-to-Know to successfully market and sell real estate to international buyers. Each e-book centers on a particular aspect of marketing and selling properties to international buyers.

- The E-Series so far consists of the following four books (click on each cover image to go to the books' Amazon pages):

Book 1. *How to Find the Best Foreign Realtors and Make Your Offer of Cooperation in Sale Irresistible to Them* is a complete guide for marketing and selling international properties with the help of foreign realtors.

Book 2. *How to Efficiently Advertise Your Property for Sale Internationally* is about the option of selling properties by marketing directly to potential foreign buyers and conveys the best cost-effective ways of direct advertising to the general buying public in a foreign country where you want to find a buyer for you property.

Book 3. *How to Sell Real Estate to the Russians* is the expert advice for realtors, developers and private property sellers from all over the world who are looking specifically for the Russian buyers to broaden their buying pool and thus improve their real estate sales.

Book 4. *How to Plan and Budget for Success in International Property Sales* is about creating the most cost-effective marketing plan based on any marketing budget for any property for sale to the foreign real estate buyers.

- The time has come to start MARKETING my new babies and this is fun again.

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Sincerely,

Olga Kellen,

"Tap Russian markets with my help!"
English - Russian Translator,
Associate member of ATA,

Author of "Selling to Foreigners" E-Series
ph: 613-422-5625
email: olga @ english-and-russian.com
web: http://www.english-and-russian.com

Book Review: "Let's Connect" by Ajay Jain

The book's subtitle Using LinkedIn to get ahead at work shows exactly what it is all about.

The 200-page book is better than a regular manual on how to use technical features of LinkedIn, the most successful professional networking site nowadays. (Such manuals can get outdated even before their publication date I believe, as the technology is being developed very fast)

The author put together LinkedIn members' best experiences and collective wisdom in the chapter Ten Ways to Get LinkedIn to Work for You as follows:

-Your Ever Expanding Rolodex

-LinkedIn Answers: a Global Focus Group

-Networking Plus

-Branding and Marketing Yourself

-Hiring People

-Finding a Job You Love

-Finding Vendors and Service Providers

-Running Background Check

-Entrepreneurs: Get Opinions and Investors

-Selling and Brand Building

The LinkedIn professionals cited throughout the book range from the experienced and famous as Guy Kawasaki, the best selling author and columnist, to new members as yours truly, Olga Kellen ;-)

It reflects the fact that the book is helpful for everyone, as really LinkedIn is, in developing one's career, getting contracts and professional contacts.

"Do you want to be Linked In or Linked Out? The choice is yours", as the author suggests in his introductory chapter.

The Let's Connect: Using LinkedIn to get ahead at work by Ajay Jain's website: http://www.techgazing.com/linkedin/

http://www.linkedin.com/in/olgakellen

One Year on LinkedIn

It was about a year ago when I discovered LinkedIn and started my profile. I had been active on LinkedIn for about 8 months in 2007 and then became busy with some offline stuff in 2008 and was not be able to answer questions and communicate on LinkedIn as much as I used to. Hope to be back though ;-)

What happened during my LinkedIn absent time? My first degree connections number stayed more or less the same, as I used to make new connections mostly through answering those questions on LinkedIn that were within the scope of my expertise.

Nevertheless my network grew by approximately 1,000,000 members (!) in 4 months of my "LinkedIn laziness" because my connections continued to acquire new connections of their own. So, LinkedIn really works while you are asleep! So far, I'm connected to 5,000,000 professionals worldwide.

http://www.linkedin.com/in/olgakellen

Blogging, Self-Publishing and LinkedIn

I started this blog in June 2007, soon after I joined LinkedIn.

When I realized that the best way of making connections and becoming visible on LinkedIn was to answer those questions where I had expertise, I started this blog and often linked the posts to my answers.

This way it's much easier to answer LinkedIn questions that are asked over and over again - about publishing and self-publishing for example.

There is a book inside every person, they say, so any LinkedIn member who is going to write their book or writing it now or has written some, asks a question about publishing and/or self-publishing. These questions appear very often on LinkedIn.

I worked with self-publishers and published articles on the related topics:
http://ezinearticles.com/?expert=Olga_Kellen

Some of them are as follows:

New Author's Publishing Options

Publishing or Self - Publishing

How to Choose Publishing Companies

Common Publishing Mistakes Authors make

Your Newly Published Book Marketing and Promotion

As E-Book Author You Can Successfully Sell Your Expertise Online

How To Find Literary Agent


The articles covered many self-publishing topics, but there were still many to cover, especially on the book selling side of the self-publishing. That's one of the reasons why this blog was born as How-I-Started-On-LinkedIn and then turned to self-published book sales ;-)

http://www.linkedin.com/in/olgakellen

Lulu Book Sales Ranking

Three months ago I became a POD Lulu self-publisher (see my post of Oct. 1st) with a goal in mind - to prove that there will be no book sales without my own marketing and promotion. Here's my booklet available in print and as a download: http://www.lulu.com/content/1233344

It is a how-to on one of the hottest topics today; it appeals to the right niche of 25 million readers, the price is right - not too low, not too high; keywords are right too; seems like no problem to sell? (Please remember that I deliberately haven't done any book promotion)

How many sold? One...

My Lulu Sales Rank is 71,754 ... What does it mean?

As Lulu explains on their website:

"What does the Lulu sales rank mean?

Similar to sales ranking lists at leading bookstores and news outlets, Lulu determines the top sellers based on monetary amounts rather than number sold. (Lulu feels that authors whose books cost $19.95 shouldn't have to compete head-to-head with creators who give their content away.)"

There are about 1.2 million of Lulu books, among all of them some are priced in the same common range as mine - I guess they make about 80% which means I compete with about 1 million books.

So, among 1 million books I have the sales rank of 71,754 with one sale only... which means that over 90% of other books do not sell even one copy???

Anybody willing to correct my math? Welcome to leave a comment then...

http://www.linkedin.com/in/olgakellen

After 8 months on LinkedIn I have 4,000,000 connections

After 8 months on LinkedIn I have about 300 first degree connections, 100,000 second degree and 4,000,000 third degree which means that I'm able to reach about 30% of all LinkedIn members worldwide.

It's interesting to mention that I haven't done anything special to get all these connections. I just answered questions and got connected with some of the askers after some post-discussion. Also I have to mention that while during December I had no time to answer questions on LinkedIn, my network stopped growing...

Based on my answers LinkedIn considers me having expertise in the following categories:

Using LinkedIn
Writing and Editing
International Law
Business Development
Business Travel
Job Search
Professional Networking
Economics
Personnel Policies
Staffing and Recruiting
Exporting/Importing
Internationalization and Localization
Events Marketing
Lead Generation
Manufacturing
Interface Design
Incorporation
Starting Up

It doesn't make me an "expert" in all these categories of course, but anyway people who asked these questions considered my answers as "best" which means I'm capable of something ;-)

As I am l looking for interesting projects in Internet Research, Internet Marketing, International Business, Translation and Localization, the more people know me and see that I have knowledge, the higher are my chances to land the projects.

http://www.linkedin.com/in/olgakellen